Home   |    Register   |    Sign In
 
Company Info

gaditek
141/D, Block II, Allama Iqbal Road, PECHS
Karachi, si, Pakistan

Phone: +92 21 3455 7089
Web Site: http://www.gaditek.com

Company Profile


Digital Marketing Executive - Mobile Application Job


col-narrow-left   

Job ID:

1129

Location:

Karachi, si, Pakistan 

Category:

IT Jobs
col-narrow-right   

Job Views:

2185

Employment Type:

Full time, Permenent

Posted:

02.01.2016
col-wide   

Job Description:

  • Develop and execute high-quality, high-scale mobile app marketing and re-engagement programs
  • Develop and execute an acquisition strategy to drive efficient mobile app customer acquisition
  • Contribute to and advise mobile team on app store optimization
  • Work closely with cross-functional teams (engineering, product, creative, marketing) to implement and scale successful campaigns
  • Build internal mobile marketing team
  • Develop and monitor metrics, and provide regular reporting to management as well as deep-dive analytics to uncover strategic insights and action plans
  • Develop yearly business plan and budget for mobile app marketing
  • Conduct formal A/B testing to optimize campaigns

Job Requirements:

  • A results-oriented, mobile app marketing expert who thrives on identifying and executing business opportunities
  • Bachelor’s Degree required, emphasis on Marketing or Business with relevant work experience in online marketing, mobile app advertising, and marketing analytics
  • Experience managing and optimizing mobile app campaigns with Google and other vendors
  • Experience in online marketing disciplines with a strong emphasis in ROI driven performance marketing
  • Should be self-motivated and able to work effectively in an autonomous environment, proactive and persistent
  • Ability to communicate effectively, both orally and in writing with strong organizational skills and attention to detailing.